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In today’s digital age, small businesses in India are constantly seeking ways to attract local customers and stay ahead of the competition. One of the most effective ways to achieve this is through local SEO, which assists businesses in improving their online visibility and drawing in more local customers. Collaborating with a Digital Marketing Agency can...
When most businesses think about SEO (Search Engine Optimization), they often focus on one main element: keywords. While keywords are undeniably important, the reality is that SEO is much more than just keywords. To attain sustained success in the highly competitive digital landscape, businesses need to look at SEO as a holistic approach. This is where...
Editorial SEO is the demand of today’s internet age, and it is utterly essential in making your company grow. What it does is it combines the concepts of technical SEO, content marketing, and on-page SEO to drive more engagement of your clients, customers, or visitors with your brand. Here are a few reasons why this approach...
Artificial Intelligence has made an impact in many spheres. While AI as a technology is widely believed to reduce the overall manual effort, there is more to it. Artificial Intelligence can also be incorporated into developing digital marketing strategies. This technology can positively impact the quality of services a digital marketing agency offers. Vast data at the disposal of...
COVID 19 – A virus that has certainly changed the world. The online search traffic is no exception. While many websites are experiencing an extensive surge, there are a few with a sudden dip. From an SEO perspective, this “precarious” situation presents itself as a potential landmine that can be used for data analysis and future growth. But...
Indeed, Google searches have become integral to our daily lives. There is hardly any day where you don’t use this world’s most popular search engine to find answers to our routine queries. In fact, internet search has become akin to phrase “Google it!” Techies at Google are also constantly striving to improve search engine algorithms so...
The success of digital marketing largely depends on user experience. In the endeavor, Google has always been upfront in improving the experience of its users. Several new techniques and strategies have surfaced from time to time and have faded into oblivion. With the recent announcements from Google, they have made their goals quite clear once more. The...
