5 Proven Ways to Get Your Content Shared MoreThe Content Team 8 months ago
Let's take a look at the forces behind social sharesRegardless of the size of your audience, content marketing services in India can take your traffic from blah to boom by incorporating a mix of high-quality content, a responsive audience, and good content promotion skills. Moreover, the content that evokes emotions in the readers also gets shared more. According to researchers at the University of Pennsylvania, content that has an awe factor triggers people to share it with others. Just writing your heart out will not make you stand out; you must create content that competes, captures attention, and drives audience engagement.
We've rounded up five proven ways to boost the reach and engagement of your content
1. Craft captivating headingsHeadings decide the fate of your content as it makes the first impression on readers. No matter how well-written your content is, if the heading is not compelling, nobody will care to read or share it. Content with irresistible headlines evokes our curiosity which is why they often get more eyes and social shares. So next time you write a blog post, remember that headings are the secret sauce to earning more social shares.
2. Create content to connect, delight or informBringing the swarm of shares becomes easy when the content connects, delights, or informs the target audience. Everybody writes, but not everything gets shared; thus, it becomes important to build an emotional connection with the readers, so they feel drawn to share it with others. Also, No amount of clever tricks will work if the content lacks substance.
3. Make your content visually pleasingEye-catching visuals add a beauty quotient to the content as it helps breathe life into the cluster of words. When it comes to making content pleasing to the eyes, segmentation methods, short paragraphs, and good fonts works wonder.
4. Leverage the reach with a powerful partnerAs they say, alone, we can do so little; together, we can do so much. The same wisdom is applicable to content marketing. Instead of doing all the work alone, availing of content marketing services in India can get you ahead of your competition. The content marketing specialists are well-versed with all the latest tactics and can help you fetch the best results.
5. Get the word outDon't dwell on possibility; get the word out. Consider adding a clear and compelling call-to-action (CTA) to encourage your audience to share the content with others. Chances are good that people who appreciate your content won't mind sharing it with others, which might widen your audience base. As the recipe to make your content go viral is 50% the content you create and 50% the way you promote it. Thus, content marketing services in India incorporate a good balance of compelling content and strategic marketing to make your content seen and shared by more people.
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